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America's Heritage Fishing Brand Partners with Long-Running, Acclaimed TV Show
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Animal Planet™ Debuts Product Additions at ICAST Show in Orlando, FL.
NORTHBROOK, IL (July 11, 2012) Currently in its fourth season, Animal...
New Line to Debut at 2011 ICAST Fishing Tackle Show in Las Vegas, Nevada
NORTHBROOK, IL (July 13, 2011) South Bend Sporting Goods has signed a...
Launching Zoo Kids® Brand of Outdoor Related Products at 2011 ICAST Fishing Tackle Show in Las Vegas, Nevada
NORTHBROOK, IL (July 13, 2011)...
Four new durable surf fishing rods have joined the Black Beauty 2 by Hurricane® lineup.
The 9’, 10’, 11’ and 12’ rods are virtually indestructible and built to handle the most abusive surf fishing conditions. All feature an extremely strong e-...
Mako by Hurricane® has added two new combos to its surf fishing lineup. Both the new nine-foot and ten-foot combos feature reels with three ball bearings and one-way clutch. Each rod is a durable fiberglass blank equipped with strong, smooth, aluminum oxide guides that greatly reduce...
A Light Show Sure to Lure Fish
Hurricane® has introduced a new line of lighted baits that are sure to be noticed by anglers and fish alike. The baits feature an internal 50-hour flashing red LED light that...
Avid anglers looking for premium quality rods at a reasonable price have long coveted Hurricane®’s flagship Redbone® brand, a favorite from south Florida to New...
For decades, Hurricane® fishing tackle has earned the respect and loyalty of saltwater enthusiasts who rely on the brand for innovative design and quality construction.
Building on its already solid...
The latest collection from industry leader South Bend targets new generation of young anglers
Take Me Fishing™, the boating and fishing communities’ award-winning national campaign is joining forces today with South Bend®, a 100-year-plus fishing industry...